Telemarketing is the new trend that has been taking over the digital business world these days. Everyone from small to large businesses have been using telemarketing techniques but in a modern form. Through automated calls, businesses are able to get their message across without paying half the cost it would take to hire human labour to do the job for them.
However other than automated calls, there are many other techniques of telemarketing used in businesses and organizations to promote and strengthen their business and provide their clients with the best possible service. It is always best however, to take an opinion from professionals in the field and hire them to do this for you. Oracle CMS telemarketing companies in Brisbane is a great option to look into.
1. Don’t Sound Like A Telemarketer
The best way to sell your business or your product is to not sound like a telemarketer. People want to hear congruency and honesty when they buy a product, if you sound like a parrot repeating the same old phrases, then it will not have the impact you wish you have, rather be honest and open with your customer. Find different ways to bring the product to the customer and don’t use run of the mill sentences to engage the client as that will not satisfy them.
2. Numbers Are Key
Numbers play a big role in selling your product and tend to influence customers. In psychology, it is believed that humans want to fit in and strive towards social acceptance. When numbers are provided where these many customers have purchased a product, a customer would think to themselves that if these many people are satisfied, so will I. This helps you gain and secure more customers. Also facts and figures make you seem more authentic and the customer tends to engage more with telemarketers who have the correct knowledge.
3. Plan It Out
Planning will make or break your call to the customer. If you call and are unable to provide the customer with the data they require or provide them with false data, that will then create a bad impression of your company and eventually bad word of mouth which is good for no business. Always pre-plan before a call and have all the data you need to tell them about in front of you so when the customer questions you, you have the answer right in front of you.
4. The Appeal
In this busy world, no one has time to talk to anyone. Everyone is so busy with their own life and work that they don’t have time to talk to you or any other business representative. If you call them up, make sure you have something for them that will appeal to them and will want them to keep the conversation going, otherwise the customer will either cut the call or make an excuse to get out of the conversation.
5. Objections Are Okay
You need to have tough skin when you do telemarketing. As a staff member at a telemarketing firm and working in this field, you get a lot of rejections and no’s from customers. The technique that is used here is to try to persuade the customer as much as you can but if the customer is still rejecting your offer then let it go. Through this way you leave the customer in a neutral zone. If you push further, then the customer may get severely annoyed and become aversive towards your company or business, which is a big no.